What to see and do

From award-winning vineyards, breathtaking coastal scenery and unique architecture - it’s a stand-out destination. 

Situated on the idyllic east coast of New Zealand, Napier offers visitors a diverse experience with beaches, boutique shopping and outdoor activities all on offer.

The city centre is brimming with retail stores that will appeal to even the most discerning shopaholic, from high end fashion to locally crafted wares.

Napier’s café and restaurant culture is alive with coffee and culinary delights – and for those wanting a more relaxed dining experience, nearby vineyards offer the perfect solution.

Napier’s urban landscape is an internationally recognised attraction thanks to its famous Art Deco architecture. 

Often described as the jewel in Napier’s crown, Marine Parade boasts walkways, cycle trails, stunning gardens, picnic areas and spectacular views out to Cape Kidnappers. The Parade is also home to the National Aquarium of New Zealand – a favourite for young and old, the historic Soundshell – built after the 1931 earthquake, the Art Deco Centre, the legendary Masonic Hotel and the newly opened museum and art gallery, MTG Hawke’s Bay.

While providing a metropolitan experience in a regional setting, Napier offers a friendly, relaxed and a safe stay for visitors, coupled with exceptional customer service. 

With its own airport and easy proximity to other major New Zealand cities, Napier is the visitor hub to Hawke’s Bay’s amazing culture, attractions, events and scenery.

Come and see for yourself!

Click here for more information on what to see and do in Napier or to download a printable attractions brochure click here.


There are a number of accommodation options available in Hawke's Bay from 5-star to backpackers. For information on accommodation options click here.


Traffic Delays & Road Closures

Traffic Diversions & Restrictions: 6 - 8 January 2017.

Information regarding traffic diversions and restrictions will be available soon...

We have taken every opportunity to minimize the impact on the surrounding community and we ask for your patience and co-operation.

We appreciate that events of this nature may cause some inconvenience and we will do all we can to keep it to a minimum.